Beginner’s Tips: Branding Yourself As An Athlete

Branding yourself as an athlete is essential to one’s long term success. It is a matter of knowing how you want to be perceived in the eyes of potential sponsors, those who one wants to endorse, one’s team and the fans. Branding consists of successfully handling the media, social media and fan interactions not just… Continue reading Beginner’s Tips: Branding Yourself As An Athlete

Social Media, The Media & The Team Spokesperson

The media can either become an ally or an enemy for a team spokesperson, so that person wants to be careful how he treats the media. . . . Both traditional and social media used properly is a means to help improve not just the athlete, team, or league’s future but the future of world too. And that’s much better than having to go see the Spin Doctor.